andy@ideagroupatlanta.com | (404) 213-4416
06
MAR
2018
event apps

Smart Ways to Change Your Event App into a Powerful Attendance Builder

Your event app can boost attendance – or kill it. You can have more fun than anyone should have with an event app. You can even make your app a power tool to get more people to participate and have fun. But first, attendees have to use it! Here are some smart ways to change your...
12
MAY
2016
successful marketing

Successful Marketing Is Like Satisfying Sex – Don’t Overthink It

Successful marketing is like satisfying sex – don’t overthink it. If you dread marketing you aren’t doing it right. Here’s how enjoy it and do it more often. We Make It Too Difficult Marketing has a lot in common with gourmet cooking, Frisbee tossing and...
06
MAY
2014

Go From OK to GREAT – Turn Your Event Into a BRAND

Attendees remember and value great experiences at events and conferences. The others, they forget! You can build strong relationships and a powerful event brand only if you consistently deliver on your “event promise.” Take 60 seconds to learn how. People Love Brands Brands are...
12