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Tag

conference
27
FEB
2013

Forget Competitions – Attendees Just Want to Play Around!

Your next event belongs to gamers. I don’t mean a bunch of geeky teenagers indulging their fantasies until their skin clears up. These gamers are the majority of the people in the audience, the trade show, workshops, weddings and your customer base. Are business games and...
07
FEB
2013

How To Hook An Audience – Secrets Of Engagement

Want to know the secrets of audience engagement? Start here! According to the Associated Press: The average attention span of a human in 2013 – 8 seconds. The average attention span of a gold fish – 9 seconds. Our attention span is less than a goldfish! I don’t make this stuff up...
29
JAN
2013

Never Exceed Expectations – It’s A Losing Play

It’s like those one-in-a-million games when the quarterback cuts loose a Hail Mary Pass that’s snagged in the end zone to win the game. Everyone’s expectations are exceeded but it’s a desperation play – thrilling but far too dangerous. You can never count on it. The extreme...
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