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11
MAR
2014

Follow The PB&J Formula for Amazing Events

Is your audience starving for substance while choking on too much flash & trash? People want and need a special recipe of style and substance to feel that the “experience” of your event is worth the time and effort. Serve tasty content by modeling your event after an old...
04
MAR
2014

Transform Save the Date Emails Into Powerful Event Marketing

The single largest challenge for any event, meeting or conference is building attendance. Audience activation begins with the first email. Let’s transform the lowly Save the Date email from a useless placeholder into a powerful event marketing effort. Priority #1 Building...
16
FEB
2014

Make Your Career into a Selfie

According to the Associated Press, about 400 billion photos have been shared on Facebook since its launch a decade ago. Even though that may seem like social media trivia, that idea’s a powerful strategy to improve your career. Make your career into a selfie. Snap! Selfies...

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