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Tag

HOW
12
JUN
2018
Audience Segmentation

Audience Segmentation – Why The Heck Aren’t You Doing It?

Audience Segmentation, do it and your event is more successful. Don’t do it and you get poorer results, a low Net Promoter Score or your attendance decreases. So why the heck aren’t you doing it? Audience Segmentation At any conference, event or meeting there are two groups. The...
01
MAY
2018
influence behavior

Your Real Job is to Influence Behavior at Corporate Events and Conferences

 It doesn’t matter what you do, your “real” job is to influence behavior. You can’t get the results you need until you influence the behavior of people you rely upon for success. Here’s what you need to know. Your “Real” Job It doesn’t matter if you’re the CEO,...
06
MAR
2018
event apps

Smart Ways to Change Your Event App into a Powerful Attendance Builder

Your event app can boost attendance – or kill it. You can have more fun than anyone should have with an event app. You can even make your app a power tool to get more people to participate and have fun. But first, attendees have to use it! Here are some smart ways to change your...
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