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08
JAN
2018
pricing strategy

The Gutsiest Pricing Strategy – Scratch The Value Itch

Pricing isn’t a tool it’s the whole point of the game. If you’re afraid to discuss price your business is in danger. Here’s the gutsiest pricing strategy I’ve ever seen. Scratch the Value Itch! The Gutsiest Pricing Strategy I was sitting in a...
25
OCT
2016
secrets of marketing

Harry Potter and the Lost Secrets of Marketing

  Mediocre marketing means poor results. Do it right and it’s almost like magic. Have you forgotten the lost secrets of marketing? Let Harry Potter show you how. Digital Marketing vs. Traditional Marketing Okay, let’s forget age discrimination and be sensible. This...
07
JUN
2016
hack inside information

Pick Someone’s Brain and Hack Inside Information

If you need to pick someone’s brain and hack inside information be smart. Use the “Tell me like I’m stupid” strategy. Here’s how you can get better information and have a better idea what to do with it. Pick Their Brains Picking someone’s brain means gathering all the key...