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Tag

segmentation
17
JUN
2014

Rock Your Event Content Like a Superstar DJ

Here’s news you need to know: Your corporate event, conference or meeting has a lot in common with the hottest nightclubs in the world. People are there for the experience, to meet people, to move – but their attention spans are getting shorter every day. To max out the moment,...
27
MAR
2013

Audience Segmentation is as Easy as Lick, Twist, Dunk!

Do you want to make your meeting, marketing and communication content more relevant, personal and actionable to audiences?  You don’t need statistical analysis. You need Oreos and a cold glass of milk. At 3 years old, McKenna looked exactly like Cindy Lou Who from the Grinch...

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